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In addition , they will be able to use all other ins. company demographics to determine where to place future agencies . In a statement made over the weekend , CEO Joe Schmoker said " We really love the fact that we are able to see exactly what are competition is doing ... It is so amazing we dont have to spend any research on demographics on a particular area , If we are considering where to place our next agency .. we just pull the reports from our competition and BOOM !! easy peezy , save us millions "